11.18.2024
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BY
2027 Canada Games Host Society

Sport’Aide and the 2027 Canada Games Partner to Promote Safe Sport

11.18.2024
|
BY
2027 Canada Games Host Society

Sport’Aide and the 2027 Canada Games Partner to Promote Safe Sport

11.25.2024
|
BY
2027 Canada Games Host Society

Sport’Aide and the 2027 Canada Games Partner to Promote Safe Sport

11.25.2024
|
BY
2027 Canada Games Host Society

Sport’Aide and the 2027 Canada Games Partner to Promote Safe Sport

The Host Society is also excited to reveal its new brand identity

The 2027 Canada Games Host Society and Sport’Aide are proud to announce their collaboration to promote and ensure access to resources that foster a safe sport environment for youth during the next winter Games.

"The 2027 Canada Games in Québec City will be absolutely spectacular! It will be a moment for amateur athletes to move and compete across every corner of the city. This agreement thrills me even more, knowing that young athletes will have access to a safe and healthy environment," mentions Québec City Mayor Bruno Marchand.

“The Canada Games are about more than competition—they inspire youth to be active, grow, and push their limits. This must take place in a positive environment, free from bullying and harassment. It is crucial for us to take concrete steps to ensure that young athletes have a positive experience during the Games, with access to resources if needed,” says Denis Servais, President of the 2027 Canada Games Host Society.

“The Sport’Aide team is delighted to partner with the upcoming 2027 Canada Games in Québec City, as it provides a powerful platform to highlight the importance of safe sport. Athletes, coaches, officials, chaperones, parents, and volunteers all have roles to play. Teaming up with the Games will enhance the experience for all participants while leaving a lasting legacy for Canadian youth in sport,” adds Sylvain Croteau, General Manager of Sport’Aide.

Commitment to Integrity: A Core Value of the 2027 Canada Games

Integrity is a fundamental value embraced by the 2027 Canada Games Host Society, which is committed to providing a safe, positive, and inclusive environment for all activities. The Society actively supports equal opportunities, prohibits discriminatory practices, and enforces policies that protect against harassment, abuse, or discrimination.

The Host Society has adopted policies and procedures aligned with Québec’s sports federations to uphold integrity and safeguard participants.

Additionally, the Canada Games Council has implemented the Universal Code of Conduct to Prevent and Address Maltreatment in Sport (UCCMS) and several safe sport policies.

Brand Identity

The Host Society is excited to reveal its new brand identity, built on the values of pride, fun, collaboration, and integrity. This identity celebrates the talent, courage, and resilience of youth, whose every victory resonates beyond the podium. In a city rich in history, Québec will welcome the achievements of tomorrow’s great athletes and ignite sparks of inspiration.

Logo

Referring to the northern character of Québec City, the logo features the frozen river, a symbol of our winters and the traditional highway used by First Nations for millennia, fostering connection. The fortifications remind us of the events and peoples that have shaped our history.

About the 2027 Canada Games
As the largest amateur multi-sport competition in the country, the Canada Games bring together over 3,000 high caliber athletes and coaches in 22 disciplines. Alternating between summer and winter, every two years, they showcase the immense talent and perseverance of our champions. A source of adrenaline and pride for our young athletes striving to exceed themselves, the Games foster friendships that transcend provincial and territorial boundaries.

The winter edition of the Canada Games will take place in Québec City from February 27 to March 14, 2027. Prioritizing positive sport, social, economic, and environmental impacts, the event marks a return to the city where it was born 60 years ago. This project has been made possible through the support of the Government of Canada, gouvernement du Québec, and City of Québec.

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About Sport’Aide
Sport’Aide primarily operates a listening and support service dedicated to sports, recreation, and outdoor activities. It also works in collaboration with organizations, providing tools and guidance, including more than 220 educational workshops delivered last year. Sport’Aide raises public awareness about the importance of safe sport, which has been recognized by the scientific community, sports organizations, as well as government and child protection agencies.

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